Brand partnerships

Partner with Daddy Bear Grills

This isn’t just BBQ. It’s real fire, real food and real storytelling, straight from the woods. We bring your product to life over open flames, filmed in our woodland fire kitchen at Liz’s Yard, Groombridge, Kent.

Talk to Wayne about a partnership
Who we are

Fire cooking storytellers

I’m Wayne, an ex boxing coach turned fire cooking storyteller. Daddy Bear Grills grew from a love of proper food, real people and what happens when fire meets flavour.

Today we run woodland cooking experiences at Liz’s Yard, Groombridge, Kent, cook at events and run the fire stage at festivals, and we film all of it.

  • Flavour over fluff
  • Real over polished
  • Connection over clicks
Our woodland fire kitchen

This isn’t a studio

Tucked away in the Kent countryside, our open air fire kitchen is built for content people can almost smell: smoke through the trees, cast iron sizzling over open flames, food cooked, eaten and shot for the story.

  • A natural woodland backdrop you can’t fake in a studio
  • Fire bowls, fire cages, fire pits, planchas and a wood fired oven
  • Multi camera coverage with rich outdoor light
  • Your product used for real, so it earns trust
Our work

Work we’ve made with brands

A few of the films we’ve shot with food and drink brands, all cooked and filmed over real fire.

A hot sauce cooked over fire
A small batch sauce in the woods
Our top five fire cooking tools
Live fire cooking at a festival
Our audience

Hungry, loyal and ready to buy

Our people are BBQ mad, fire cooking obsessed and hungry for quality gear, flavour and experiences. They watch, they tag their mates and they recreate what they see at home.

  • Mostly aged 30 to 55, around 85% male
  • UK based, with growing interest from abroad
  • Home cooks, BBQ fans, dads and outdoor lovers
  • People who invest in quality kit and stay loyal to brands they trust
Our reach, as of 28 October 2026

Where we’re seen

PlatformAudienceActivity
Instagram3,141 followersUp to 92k views a month
YouTube1,200 subscribers142,803 views across 240 videos
Facebook1,232 followersAn active foodie community
TikTok2,015 followersShort form cooking videos
Fireside Chat2,053 subscribersSent weekly
Content packages

How we can work together

Whether you want to raise awareness, launch a new product or build a long term partnership, our packages are monthly retainers, priced per month, all filmed in our woodland fire kitchen with full usage rights.

Minimum of three months working together.

Bronze

£1,000 a month

  • One reel or TikTok a month
  • A YouTube shout out
  • Brand tagging
  • A simple stats round up

Silver

£2,500 a month

  • Two reels or TikToks a month
  • A full YouTube video
  • An Instagram carousel
  • A story led creative idea
  • A Fireside Chat newsletter mention

Gold

£3,500 a month

  • Four reels or TikToks a month
  • Two full YouTube videos
  • Two Instagram carousels
  • A full creative concept
  • Filming at our events as well as the woods
  • Newsletter feature and bio link
  • A full check in on results

Want to go bigger? Add an extra edit or format repurpose, or a dedicated Fireside Chat newsletter feature. We also shoot photography for your website, ads and packaging, and can feature your product on our festival fire stages. Every package can be tailored.

Full partnerships

Be seen with us all year

Twelve month partnerships that put your brand on our stages, in our weekly Fireside Chat newsletter, on our website and in our content. Places are limited so every partner gets proper attention.

2027 tour: the Great British Food Festival and Back Then Festival are booked, with more to be announced.

Supporter

£2,000 a year

  • Your logo on our website
  • Your logo on a shared stage banner on our 2027 festival tour
  • Fireside Chat headline chat partner on rotation, about once a quarter
  • 4 short form videos (reels, TikToks or Shorts)

Up to 3 places

Festival Tour Partner

£5,000 a year

  • A large front of stage banner on our 2027 festival tour
  • In front of 30,000+ festival goers across the 2027 tour
  • A section on our website with a write up and link
  • Fireside Chat headline chat partner on rotation, about every two months
  • 6 short form videos

Up to 2 places

Full Partner Ambassadorship

£8,000 a year

  • Your logo on our van
  • A dedicated section on our website
  • Headline fire stage sponsor banner
  • In front of 30,000+ festival goers across the 2027 tour
  • A Fireside Chat headline every month, plus a dedicated offers space in the newsletter every week
  • 8 short form videos and 4 long form YouTube videos
  • Ambassador tag, plus a link to your website in our bio

2 places only, one per category

How Fireside Chat works

Fireside Chat goes out every week to our 2,053 subscribers. Each issue has one headline chat partner, so your brand gets the spotlight to itself that week.

Founding offer

Sign before 31 January 2027 and get 10% off your first year. All full partnerships run for 12 months.

A good fit

Brands we’re built for

  • Sauces, rubs and marinades
  • Cooking tools, knives, barbecues and outdoor gear
  • Drinks: craft beer, mixers and soft drinks
  • Apparel and lifestyle brands, from aprons to rugged menswear
  • Food producers, butchers and farm shops

Wayne is a proud Kadai ambassador, and we only put our name to kit we genuinely use.

Why us

Why work with us

  • Your product is cooked with, eaten and shared, not just held up to the camera
  • A setting no other creator is using
  • Content for Instagram, TikTok, YouTube and our newsletter from one shoot
  • Full usage rights for your own channels
  • We work with a small number of brands, so you get proper attention
Let’s talk

Ready to bring your brand to the fire?

We chat through your goals and your product, you pick a package or we build one just for you, then we light the fire, hit record and make your product shine.

Email info@daddybeargrills.com

Or message us on Instagram at @daddybeargrills